Martin Göttfried *1960                                       
The founder of efino Communications AG (efino.de), formerly worked with BfG Bank (SEB). As Marketing Director he was instrumental for the troubled bank's turn-a-round. He also revived the prime-bank relationship strategy launching the first free of charge chequing account for a nationwide retail bank. Further landmarks in his life were Citicorp and Procter & Gamble where he successfully implemented strategies in marketing and e-commerce. As Sales & Marketing Director for Bankcards Germany he launched 6 co-branded card
programmes with premier-league soccer clubs. His long experience and his personal relationships in the finance-community are a major asset for his activities with MC-MG Marketing Consulting and efino AG.

 

 

 

 

 

 

 

 
 
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