| |
The
market is more than you and the customer; it's those third
parties, too.
The comprehension of the efficiency of your market
competitors'
activities and about your own achievements is the key to
a sound strategy.
Sun
Tsu says: "Thus, what enables the wise sovereign and
the good general to strike and conquer, and achieve things
beyond the reach of ordinary men, is foreknowledge."[That
is, knowledge of the competitors' dispositions, and what
they mean to do.]
Our market research services
embrace the following activities:
 |
Competition-
and Field Analysis |
|
Sales
Channel Analysis |
|
Efficiency-
and Potential Analysis |
|
|
Polls
(CATI,
Field, Focusgroups) |
|
Mystery
Services/Shopping >>
pdf |
|
Desk/Field
Research |
|
 RADIX & partners is certified since 2007 as an international member of MSPA (Mystery Shopping Providers Association) and is therefore obligated to deliver all projects according to international MSPA standards.
|
|
